Many people ask why my novel, Two Performance Artists Kidnap Their Boss And Do Things With Him, has such a long title.
Answers:
1. It’s ridiculous (and therefore, I hope, memorable).
2. It references Hank and Larry, the novel’s performance art protagonists, who believe that every performance art piece should be given a title that simply says what the piece is about. Example: “Slap My Face With A 2-Pound Trout.”
3. My first boss (who is now a billionaire) gave me this marketing advice: “The best name for a thing just tells people what it does.” Maybe he was on to something.